Trust is the most important word in any language. It's the basis of every relationship—business, personal, or otherwise. You do business with people you TRUST. You partner with people you TRUST. You buy from people you TRUST. You love people you TRUST.

Keith Krach Chairman & co-founder Krach Institute for Tech DIplomacy; Former U.S. Under Secretary of State; Former Chairman & CEO DocuSign and Ariba